Next.js SEO Strategies for Lightning-Fast Websites

Next.js is not just about performance; it’s a game-changer for SEO. Here’s how you can leverage its features to improve your website rankings:

1. Server-Side Rendering (SSR)

Ensure search engines can crawl and index your content by using SSR to deliver fully-rendered pages.

2. Image Optimisation

Use the built-in Next.js Image component to automatically optimise images for faster load times and better user experiences.

3. Dynamic Routing

Implement clean and efficient URLs to make your site easier to navigate and improve its crawlability.

4. Structured Data

Incorporate JSON-LD schema to provide rich search results like FAQs, product listings, and more.

With these strategies, you can unlock the full potential of Next.js and boost your website’s SEO performance.